Sara Lee Snacks Happy Snacking Twitter Party


This fall, the delicious new snacks debuting in lunchboxes across the country are arriving from American icon Sara Lee.  Sara Lee Snack Cakes, pre-portioned and individually wrapped Snacks Cakes for anytime snacking, are now available or coming soon to your town.  Whether kids love the Devil’s Food Crème Cakes, the Chocolate Crème Cupcakes or the Buttery Sunshine Cakes, they’re easy for on-the-go Moms to throw into packed lunches to make sure everyone is Happy Snacking!  To celebrate this delicious addition to the lunch box routine, Sara Lee is throwing a Twitter Party to talk about all things snackworthy!  And of course there will be scrumptious prizes.  I hope to see you at the…

Sara Lee Snack Cakes Happy Snacking! Twitter Party

When: Monday, September 23rd from 8:00 to 9:00 p.m. ET

Where: #SaraLeeSnacks tag on Twitter

How: Follow host @ResourcefulMom, sponsor @SaraLeeSnacks and tweet with the event tag to participate.


Eight (8) winners will each receive a prize pack, which includes a lunchbox, water bottle, and two packs of Sara Lee Snack Cakes packages

One (1) Grand Prize winner will win Sara Lee Snack Cakes for a year!

Winners will be selected randomly from respondents to conversational questions. This giveaway is open to U.S. residents age 18 or older.


Planning on attending?  You can let us know by adding your Twitter name and URL below.  An RSVP is not required to participate. (ex. @ResourcefulMom,

About Bimbo Bakeries USA

Bimbo Bakeries USA (BBU) is a leader in the baking industry, known for its category leading brands, innovative products, freshness and quality. Our team of more than 28,000 U.S. associates operates 75 manufacturing locations in the United States. 13,500 distribution routes deliver our leading brands such as Arnold®, Bimbo®, Boboli®, Brownberry®, Entenmann’s®, Francisco®, Freihofer’s®, Heiners®, Marinela®, Mrs. Baird’s®, Oroweat®, Sara Lee®, Stroehmann®, Thomas®, and Tia Rosa®.

About Grupo Bimbo

Grupo Bimbo is one of the largest baking companies in the world in terms of production and sales volume. As the market leader in the Americas, Grupo Bimbo has 153 plants and more than 1,600 distribution centers strategically located in 19 countries throughout the Americas, Europe and Asia. Its main product lines include sliced bread, buns, cookies, snack cakes, English muffins, bagels, pre-packaged foods, tortillas, salted snacks and confectionery products, among others. Grupo Bimbo produces over 10,000 products and has one of the most extensive direct distribution networks in the world, with more than 51,000 routes and more than 127,000 employees.  Grupo Bimbo’s shares have traded on the Mexican Stock Exchange since 1980 under the ticker symbol BIMBO.

Written by: Amy Lupold Bair

Leave a Reply