…came across Resourceful-Mommy.com…
You happened upon this shockingly similar site that also talked about giveaways, reviews, parenting, organization, Disney. You were surprised that the Twitter name of this person was also nearly identical.
What would you do as a reader? And I’m not asking hypothetically. How would you respond to this new blog and its owner, to me, to our communities?
What would you do if you were a blogger and this happened to you?
The truly unfortunate thing is that there is no way to know a person’s intentions, and even when the outcome appears to be egregiously bad, the intentions may have been completely innocent. Very few bloggers have registered their trademarks despite the fact that they’ve used their blog name in trade and can prove it with document upon document. And even if they had registered their mark, how many moms say, “Hey, I’d like to start a blog! Let me begin my searching the US Patent and Trademark Office?”
The bottom line for the original blogger is that if she has used her blog in business be it for ad sales, consulting, or freelance writing, it’s her mark. She may need to work to prove it, but the fact remains that first use in business is all important.
So tell me…what would you do?
Disclaimer: I am not a trademark attorney, paralegal, or guru of any type nor do I play one on t.v. The second Resourceful Mommy logo was made up by me on picnik to illustrate a point, and the alternative universe Resourceful Mommy does not exist. Many in the blogging community have seen this sort of thing occur, be it this blatant, sneakily subversive, or totally by coincidence. There are no known side effects from commenting on this post.
Update: While this post was inspired by many stories not unlike those shared in the comments, the impetus for posting today was seeing this happen to a long time member of the mom blogging community who is also a friend. The update is that it goes beyond a name and format and actually involves posting multiple examples of nearly identical content. Again, no assumptions are made about intention in this case or any others. Does this new information change anyone’s opinions on how to react?