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Lunchables Lunch, Roar, and Score Twitter Party – This Friday!

The Lunchable Team and Animal Planet have teamed up to give kids the chance to Lunch, Roar, and Score…and win a trip to explore the Animal Kingdom with Jeff Corwin!

Come join us this Friday as we learn how to feed our kids potential by encouraging a love for animals now:

“My fascination with animals started when I was very young so I’m excited to help other kids discover their inner animal expert ,” said Jeff Corwin, animal enthusiast and star of the show, ‘Corwin Quest.’” “This sweepstakes offers families a unique chance to see the world of animals through my eyes. It’s an awesome opportunity.”



Lunchables Animal Planet Sweepstakes

Through May 3, 2010, kids can enter for a chance to win an all-expenses-paid trip to Boston with their family where they’ll spend three days with Jeff Corwin, learning about their favorite animals. Entering is easy – simply log onto http://www.lunchables.com/ and answer an animal-themed trivia question. Ten lucky winners and their families will get a behind-the-scenes tour of the New England Aquarium and Franklin Park Zoo as well as an exclusive welcome dinner with Jeff Corwin.



“We believe all kids have the potential to do great things,” said Darin Dugan, Senior Director of Marketing, Lunchables. “The Lunch, Roar & Score Sweepstakes really focuses on an interest we know kids have and yearn to learn more about – animals – so we’re excited to provide this opportunity which is exciting and educational.”

Join us on Twitter this Friday from 9:00 to 10:00 p.m. EST using the hashtag #Lunchables and get a head start on the fun and the winning as we give away nearly $700 in prizes including…

– Three sets of 10 full-value Lunchables coupons

– Jeff Corwin gift pack including:

• Signed copy of his new book

• Four signed Animal Planet kid’s t-shirts

– One set of Animal Planet “Growing Up baby animal adventures” DVD set

$100 Amex gift card

– Two Lunchables flip cams!!
Enter to win those fabulous prizes by participating in the party Friday,* but get a jump on the competition by RSVP’ing below. One person from the RSVP list will win a $100 Amex gift card!

RSVP here:

Learn About New Lunchables Sub Sandwiches

Moms can also feed their kids’ potential with new Lunchables sub sandwiches. Starting in January, four new varieties hit shelves featuring bread made with whole grain, 100% white meat chicken and turkey made with 100% turkey breast. The new Lunchables varieties are available in the refrigerated section of grocery stores and retail for $1.99.

To learn more about the new Lunchables visit http://www.lunchables.com/. Click on the Animal Planet icon for a chance to Lunch, Roar & Score an awesome animal adventure.



*complete Twitter Party giveaway rules follow:

Lunchables Lunch, Roar & Score

Twitter Party Rules:

NO PURCHASE NECESSARY

HOW TO ENTER: Beginning 9:00 PM ET January 29, 2010 and ending 10:00 PM ET January 29, 2010 Elizabeth Cron on behalf of the Lunchables brand on Twitter at http://twitter.com/ElizCron will send questions in the form of tweets to the Twitter community asking them to “tweet” answers via Twitter to win prizes. Twitterers must use the @ symbol to respond directly to @ElizCron in order to qualify for the “prizes.” E.g. A Twitterer enters by sending @ElizCron a tweet with their corresponding answer. A Twitter account is required to enter and can be opened for free at http://www.twitter.com.

GENERAL RULES: Promotion is open to U.S. residents 13 years of age or older as of January 29, 2010 except employees and their immediate families of Kraft Foods Global Inc., their subsidiaries, affiliates, parent companies, agents, families and persons living in the same household of each.

Void where prohibited. All federal, state and local laws apply. All taxes are the sole responsibility of winners.

Sponsor is not responsible for misdirected or undeliverable Twitter updates (“tweets “) or for any technical problems, malfunctions of any telephone lines, computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. If, in the Judging Agency’s opinion, there is any suspected or actual evidence of tampering with any portion of the sweepstakes, or if technical difficulties compromise the integrity of the sweepstakes, the Judging Agency reserves the right to modify the sweepstakes in a manner deemed appropriate by the Judging Agency, in its sole discretion. By participating in this promotion, entrants agree to be bound by the Official Rules and the decisions of the Judging Agency.

JUDGING: Weber Shandwick (“Judging Agency”) will choose a winner based on the order in which their tweet is received. E.g. If a question states the fourth person to correctly answer wins, the winner’s Tweet must appear fourth on Twitter.com. Agency reserves the right to disqualify any entry that, in the sole opinion of the judges, refers, depicts or in any way reflects negatively upon the sponsor, the promotion or any other person or entity.

PRIZES:

Three sets of 10 full-value Lunchables coupons (ARV: $38.90 for 10)

Jeff Corwin gift pack including: (AVR $100)

• Signed copy of his new book

• Four signed Animal Planet kid’s t-shirts

One set of Animal Planet “Growing Up baby animal adventures” DVD set (AVR $80.00)

$100 Amex gift card (ARV: $100)

Two Lunchables flip cams (ARV $149.99)

Total Approximate Prize Value of all prizes during contest: $696.68

SPONSOR:

Kraft Foods Global, Inc.

Glenview, IL 60025

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